Alejandro has spent the last 17 years providing access, information, and services that help improve the quality of life of underserved/underrepresented communities. As a youth gang and A& D counselor he was part of Latino program that combined cultural education with evidence based-practices to reduce recidivism rate by 80% and received Spirit of Portland Award. His understanding of Latino clients “point of view” at critical service delivery stages and ability to create multiple service delivery channels has allowed his consistent engagement of different Latino segments.
His planning, adaptability, and analytical assessment drove his success as Relocation Specialist for Home Forwards HOPE IV (152 million dollar public housing, re-developed into mixed economy housing) and as SMILE coordinator at Portland State University, a program that connected Latino high school seniors with college capstone students.
In 3 years as a member of PP&R Community Relations team for the City of Portland he received “We are Portland Award” 3 years in a row and presented to Mayor and City Council 5 times for programs and initiatives that successfully engaged hard to reach underserved/underrepresented communities. Some of his notable accomplishments include:
PP&R Latino Recreation Needs Survey
Collected surveys and recruited participants from identified Latino segmentation that participated in focus groups to better understand barriers to participation, programming preferences, and participation trends among Portland’s Latino Population. Established first ever Latino Family Day.
Led formalization of first ever PP&R Native American Community Advisory Committee (NACAC)
The goal of NACAC is to contribute indigenous values, knowledge, and vision to the cultural fabric of Portland while fostering physical, mental, emotional, and spiritual health.
City of Portland Equity Steering Committee Member
Facilitated, coordinated, and lead a citywide employee effort to shift internal city culture by drafting equity roadmap assessment to create standard & system of measurement of bureaus policies and inequitable practices.
Creator of PP&R Portland World Cup Soccer Tournament
• 15 Non- Profits
• PFR, Police, FBI, US Attorney, Equity Bureau each coached & sponsored teams
• Private sponsors included Timbers, Nike, Oregon Sports Authority, and Adidas among others
• Over 1,500 youth (16-19 yrs), from 32 different countries, with 80% first time PP&R participants
Alejandro success over the last 17 years comes from having clarity on who he is, where he’s going, and what’s needed to get there. His leadership comes from his ability to craft messages that strengthen alliances, strengthen base of support, and create actions that have changes in impact. “Engagement is always found in your “why”… the reason you do what you do.” AJV